NEW TECH STRATEGIES FOR NEW BUSINESSES
This year’s Summit comes at a pivotal point in the history of television. As companies work to launch new streaming services and respond to consumer demands for more content on more devices, they are discovering that traditional TV technologies lack the flexibility and speed to market needed for success in the era of digital media. If they want to thrive and capitalize on new business opportunities like over-the-top video, which PwC expects will be an $87 billion global business in 2024, they have to find new ways of doing things.
|Tuesday, March 23, 2021|
|1:00 PM - 1:05 PM (EDT)|
|1:05 PM - 1:20 PM (EDT)|
|1:20 PM - 2:05 PM (EDT)|
The Tech Leadership in 2021
The opening panel will feature the B+C 2021 Tech Leadership Award winners, talking about their tech strategies and providing case studies in technical innovation that will highlight many of the key themes of this conference.
Doug Lung - NBC Owned Stations
William Hayes - Iowa PBS
Barbara Lange - SMPTE
Lucinda (Cindy) Hutter Cavell - Cavell Mertz & Associates, Inc.
|2:05 PM - 2:20 PM (EDT)|
|2:20 PM - 2:35 PM (EDT)|
Case Study: The Future of Cloud & AI Technologies
Learn cloud-based technologies and artificial intelligence can improve operations
|2:35 PM - 2:50 PM (EDT)|
Case Study: Start-ups, Venture Capital and Media Innovation
Learn about some of the start-ups that are developing new technologies for telcos and media companies.
|2:50 PM - 3:05 PM (EDT)|
Case Study: The Future of Data Analytics
Learn about the latest trends in data analytics
|3:05 PM - 3:40 PM (EDT)|
Streamlined Content Delivery to Multiple Platforms
This panel will explore newer infrastructures and technologies, including cloud-based technologies, IP infrastructures, artificial intelligence, next generation automation systems and other approaches that can help companies quickly and more efficiently deliver content to more consumers in more places.
|3:40 PM - 4:10 PM (EDT)|
Better Tech for Live Sports
With the pandemic forcing a mini-revolution in sports production, this panel will look at new approaches and technologies for improving live sports coverage.
|4:10 PM - 4:25 PM (EDT)|
|4:25 PM - 4:30 PM (EDT)|
|Wednesday, March 24, 2021|
|1:00 PM - 1:05 PM (EDT)|
|1:05 PM - 1:25 PM (EDT)|
The top technologist at the nation's largest station group will discuss how Nexstar is using technology to expand their businesses and prepare for the future of broadcasting.
|1:25 PM - 2:00 PM (EDT)|
Using Research to Craft Better Tech Strategies
This panel will explore some recent research into consumer trends and discuss how that research can help craft better tech strategies for operations and new businesses.
|2:00 PM - 2:15 PM (EDT)|
|2:15 PM - 2:30 PM (EDT)|
Case Study: Building a New Broadcast Facility
NBC News executives will discuss their new Washington D.C. bureau studios and operations.
|2:30 PM - 2:45 PM (EDT)|
|2:45 PM - 3:00 PM (EDT)|
Case Study: Building New Studios
ABC News executives will discuss the new studio they built for 2020 election night coverage.
|3:00 PM - 3:30 PM (EDT)|
New Profits with New Technologies
This panel will feature executives at SVOD services and other technologists discussing their efforts to use technology to build new businesses.
|3:30 PM - 4:00 PM (EDT)|
Not Your Parent’s Newscast
As broadcast stations struggle to attract younger viewers and reverse long-term audience declines, this panel will feature news and tech executives discussing their efforts to use technologies to attract new audiences and create more compelling newscasts.
|4:00 PM - 4:20 PM (EDT)|
Closing Keynote: Building More Diverse Tech Teams
The winner of this year’s Tech Leadership Award for building more diverse tech teams will discuss the importance of diversity in strengthening the industry’s future prospects and some of the practical steps you can take to diversify staff.
|4:20 PM - 4:25 PM (EDT)|