Vice President, Production, Media and Distribution Operations
PBS Technology and Operations
Jenkins has more than 33 years of experience in the television and film industry. In addition to his current responsibilities for the strategic direction and operational management of PBS’ entire media-supply chain, he also leads PBS’ Advanced Format Center. This is a collaborative venture between PBS member stations, vendors and manufacturers. The mission of the AFC is to explore and develop procedures for the creation, processing and worldwide distribution of VR/AR, 4K/UltraHD, High Dynamic Range content with Immersive Audio through traditional as well as new and exciting digital distribution platforms. The research that Jenkins conducted led to him being named the technical lead for the PBS product Kids 24/7 Channel which launched to great success in 2017 and the technology lead for the PBS YouTube TV project which launched in 2019. Jenkins was also recognized with the TV Technology Innovator of the Year award in 2017 for his cutting edge work and accomplishments.
Prior to joining PBS in 2010, Jenkins helped design, build and then lead TV One’s Production Facility which services their marketing, programming, production management, graphics and post production departments. From 2006-2009, he refreshed, updated and managed Discovery Communications’ Technical Center, where he managed five departments and supervised more than 100 employees. While at Discovery, he also served as the operational lead for the implementation of what was then the largest file based Avid Editing/Interplay/ISIS system installation in the U.S.
Jenkins joined Discovery after more than 16 years with CNN. During his tenure, he received two National Emmy Awards, two National Headliner Awards, a Peabody, a DuPont, and a Bronze Broadcast Design Award, as well as many other industry accolades. Jenkins was responsible for helping move CNN into the file based editing/delivery/archive environment through his R&D/Training work with industry leaders such as Apple, Autodesk, Avid, Adobe, Leitch, Pinnacle, and Sony. His volunteer work with local youth in his beloved Bay Area also earned him a Healthy Image Award from the Local Teamsters Union.
Today, Jenkins serves as an US Eastern Regional Governor of the Society of Motion Picture & Television Engineers, Board member of AMWA, Co-Chair, of the UltraHD Forums’ Interoperability Working Group, a member of the NABA Technical Committee, on the Board of Directors of the Washington, DC Chapter of the National Association for Multi-Ethnicity In Communications (NAMIC), a member of the PBS Equity and Inclusion Committee and was elevated to a SMPTE Fellow in 2018.